Since my last post about having your own business blog, I have received numerous queries on how to set up a blog. I therefore take the opportunity to show you how to set up your very own blog and also the membership site in 9 mins.
Of course before that you should have your own domain name and hosting server. If you have not got one, I would recommend you HostMonster. The reasons I recommend HostMonster are:
I have lots of friends who used to be very active in blogging before have shown sign of slowing down. The reason being is they are all becoming very active in Facebook. Facebook, Twitter, Linked, MySpace, and many other social networking sites have dominated a large parts of our daily life nowadays. It is much easier to post a short sentence in Facebook or Twitter and get the whole world notice of that you are up to. And another beauty of it is, you can post every minute if you want. You can’t create an original blog post every minute right? So who cares about blogging anymore!! ?? The answer to you is Business. Business needs a blog for branding, promotion, search engine optimisation and sell.
Long tail has become more prominent in this digital area. Internet has changed the whole perspective of doing business. Nowadays, you can find almost everything online. Example, if you want to purchase an album of some unknown Africa musicians or Japanese Acapella music from the record shop like Speedy, HMV or the big time American music retailer like Wal-Mart, you may not find those albums on the shelf in the shop. The reason being is, there is so little demand for those albums and it makes no sense for the record shops to display those albums on the shelf. The shelf space is limited and don’t you think it is better off to display the more popular or the top ten hits on the shelf? The survival of those record shops depending on the sale of the albums. So they cannot take the risk to display albums that only sell 1 or 2 copies per year!
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